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Sales Enablement Tag

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Feb 07 2018

3 Ways Marketing Enables Sales for Success

In 2018, digital marketers will face continued pressure to optimize their efforts online, to generate marketing qualified leads, and to enable sales teams to close those with leads. Marketers are taking more responsibility for the sales funnel and are needing to prove the impact of their work with data. The key to success is a modern digital marketing strategy that is measurable, repeatable, and delivers results.   Luckily, platforms that support data-driven, user-first strategic marketing campaigns are stronger and more integrated than ever. (Read how Hubspot and a modern strategy increased pipeline...

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